Aircall: A Smarter Way for Modern Businesses to Handle Calls
For many growing businesses, phone systems are still one of the most overlooked parts of their operations. They work, but they are often rigid, disconnected from other tools, and hard to scale as teams grow or move remote. This is where Aircall fits in.
Aircall is a cloud based phone system built specifically for modern teams. Instead of relying on physical phone hardware or office bound lines, Aircall runs entirely online, allowing businesses to manage calls from anywhere while keeping everything connected to their wider tech stack. For business owners who want better visibility, flexibility, and customer experience from their phone system, Aircall offers a practical and powerful alternative.
You can learn more about the platform itself at https://aircall.io/ or explore how we implement it locally at https://www.verum.nz/aircall.
What Is Aircall and How Does It Work?
At its core, Aircall replaces traditional business phone systems with a cloud based solution. Calls are made and received through an app on your computer or mobile device, rather than through desk phones and physical phone lines. This means your team can work from the office, from home, or while travelling, without losing access to the business phone system.
Because Aircall is cloud based, there is no complicated setup or expensive hardware required. Businesses can keep their existing numbers, add new local or international numbers, and manage everything through a single online dashboard. More importantly, Aircall is designed to integrate with the tools many businesses already use every day, such as CRMs, helpdesk software, and collaboration platforms. This turns phone calls into part of a connected workflow rather than a standalone task.
Key Features That Make Aircall Different
Aircall is built to support real business workflows, not just basic calling. Its cloud based calling allows teams to stay connected wherever they are, while smart call routing ensures incoming calls are directed to the right people or teams automatically. This reduces missed calls and removes the frustration customers often experience when they are transferred repeatedly or sent to voicemail unnecessarily.
One of Aircall’s strongest features is its deep integration with CRM systems such as Salesforce, HubSpot, and Pipedrive. Calls are automatically logged against customer records, recordings are saved, and notes can be added without manual effort. This gives teams instant context when speaking to customers and ensures important information is never lost.
Aircall also provides real time analytics and reporting. Business owners and managers can see call volumes, response times, missed calls, and team performance at a glance. This data helps identify bottlenecks, staffing issues, or training opportunities, and allows decisions to be based on real insights rather than guesswork.
Interactive Voice Response, or IVR, allows businesses to automate call handling with custom menus that guide callers to the right department. Combined with voicemail and call recording, this ensures customers are always acknowledged and their messages captured, even during busy periods.
On the internal side, Aircall includes collaboration tools that help teams work together more effectively. Features such as warm call transfers, shared inboxes for missed calls and voicemails, and internal notes allow teams to stay aligned and provide a consistent customer experience.
How Aircall Improves Productivity and Customer Experience
The biggest benefit Aircall delivers is flexibility. Teams are no longer tied to a physical office phone system. Staff can answer calls from wherever they are, which supports remote and hybrid work while maintaining a professional customer experience.
Aircall also helps businesses respond faster and more effectively. Calls are routed intelligently, customer information is available instantly through CRM integrations, and follow ups are easier to manage. Customers spend less time waiting, and teams spend less time searching for information or logging calls manually.
Because all call data is captured automatically, businesses also reduce administrative overhead. Notes, recordings, and call outcomes are stored in the systems teams already use, freeing up time to focus on meaningful conversations rather than paperwork.
Over time, Aircall’s analytics help businesses continuously improve. Patterns in call volume, missed calls, or response times become visible, allowing managers to adjust staffing, workflows, or training before small issues turn into bigger problems.
Integrations That Fit Into Your Existing Stack
Aircall integrates with over 100 business tools, making it easy to slot into existing workflows rather than forcing teams to change how they work. CRM integrations with platforms like Salesforce, HubSpot, and Pipedrive ensure sales and support teams always have full visibility of customer interactions.
Helpdesk integrations with tools such as Zendesk, Freshdesk, Intercom, and Gorgias allow support teams to manage calls directly alongside tickets and customer history. Collaboration tools like Slack, Microsoft Teams, and Monday.com help keep teams informed about incoming calls, voicemails, and follow ups.
For ecommerce businesses, integrations with platforms like Shopify allow teams to see order information as soon as a customer calls, enabling faster and more informed support. Aircall also supports automation through tools like Zapier, making it possible to build custom workflows without complex development.
Verum and Aircall: A Local Partnership That Works
Verum partners with Aircall to deliver tailored communication solutions for New Zealand businesses. We do not just resell software. We help businesses design, implement, and optimise Aircall so it fits their operations, team structure, and customer journey.
Our role includes setting up call flows, routing rules, IVR menus, integrations, and reporting, as well as training teams to use Aircall effectively. Because we work across marketing, CRM, development, and integrations, we ensure Aircall becomes part of a wider, connected system rather than another standalone tool.
This partnership allows businesses to get real value from Aircall quickly, without the trial and error that often comes with implementing new systems alone.
You can learn more about our Aircall services at https://www.verum.nz/aircall.
Ready to See Aircall in Action?
If your current phone system feels limiting, disconnected, or hard to manage as your business grows, Aircall offers a modern alternative that supports flexibility, insight, and better customer experiences.
If you would like to see how Aircall could work for your business, we would be happy to walk you through it.
Request a demo with Verum at https://www.verum.nz/aircall and discover how a smarter phone system can support your team and your customers.
